Building a website isn’t as much about knowing what to put in it, as much as it is about knowing what to take out of it. There are millions of websites that are filled with unnecessary clutter. These websites end up turning off more buyers than they turn on. It’s not uncommon for many websites to struggle in the inception stages, but those that avoid the problems of a bad website early can really help their business out exponentially. Here are some things that you will want to keep out of your website if you are in the stages of developing one.
The first thing you will want to leave out are unnecessary tabs. Many websites appear far too busy because there are a few tabs that aren’t needed that are just taking up real estate on the site. It’s not that these tabs should be replaced, but simply that many of the tabs can be condensed if necessary. For instance, putting all the out-of-state links and pages in a simple section called “Out of State.” This is all that is needed. If the worry is a client not understanding where to get the information, the easiest fix on that is to go onto the other pages where the related content is held and have a message on there about where to find out-of-state information. You have to give your users a little credit for being able to see these things and understand what the information means.
Within the tabs it helps not to have the drop-down menu to be so long. While it makes sense to have the tab reveal menus, you don’t want the user to have to adjust their monitor to have to read all the tabs on the list. If the tabs occur at the top of the screen, you can keep it to a maximum of five items in the drop-down menu.